EU5 sources checked 2026-10-27 · Fee dataset 2026-10-31 · Sources · No signup
TikTok Shop EU fee calculator: what you keep in euros
In the EU5 markets (Germany, France, Italy, Spain and Ireland), TikTok Shop charges a 9% commission on most categories from 8 January 2026 and 7% on listed Electronics. The commission base includes the shipping fee the customer pays (EU5 Commission Rate Policy, TikTok Shop EU Seller Academy, checked 2026-10-27).
The calculator below is preset to the EU in euros with an example €19.99 SKU; change any input and the Strong / OK / Fragile / Kill verdict and Lever #1 update live.
Run your EU numbers (€, preset to 9%)
Jump: Official EU5 rates · €19.99 example · VAT & creators · By country · What the calculator assumes · FAQ
Your EU product inputs
Your decision live
Verdict updates live with your inputs — Strong / OK / Fragile / Kill plus Lever #1.
Official TikTok Shop EU5 commission rates
These are the only TikTok Shop EU fee values on this page with an official status. Each one is taken from our fee dataset, where it carries its source and check date.
| Fee line (EU5) | Value | Official source |
|---|---|---|
| Commission, standard categories (from 8 January 2026) | 9% | EU5 Commission Rate Policy · Commission Rate by Product Categories (EU5) |
| Commission, listed Electronics (including Beauty & Personal Care electronics) | 7% | EU5 Commission Rate Policy · Commission Rate by Product Categories (EU5) |
| New-seller reduced commission (mission-based) | 4% for up to 60 days | EU5 Commission Rate Policy |
| Commission base includes the shipping fee paid by the customer | Yes | EU5 Commission Rate Policy |
All four values checked 2026-10-27 against the TikTok Shop EU Seller Academy (policy page dated 28/01/2026, category page dated 16/09/2026). The list of 7% Electronics categories is published as an image and is not verified, so check that your category is on it in Seller Center. The country comparison (US 6%, UK 9%, EU5 9%) is on TikTok Shop fees 2026.
Worked example: a €19.99 EU SKU
The inputs are an example, not data from a real shop. They are the calculator’s EU defaults, so the result panel above shows the same figures until you change an input: €19.99 sell price, €6.00 COGS, 12% creator commission, self-ship €3.80, 8% returns, standard category, no ads, no buyer-paid shipping.
| Line | € per unit |
|---|---|
| Sell price | €19.99 |
| COGS | −€6.00 |
| Platform commission (9%) | −€1.80 |
| Creator commission (12%) | −€2.40 |
| Self-ship | −€3.80 |
| Expected return cost (8% returns) | −€0.38 |
| Ads | €0.00 |
| Net / unit (what you keep) | €5.61 (28.1% · Strong) |
The break-even sell price for this stack is about €12.78. The creator commission (€2.40) costs more than the platform commission (€1.80). On these inputs Lever #1 suggests FBT (+€0.60 per unit): that comparison uses the €3.20 EU FBT planning placeholder, so paste your real FBT fee before acting on it.
Same SKU, other official EU5 rates
| Rate (commission) | Net / unit | Verdict |
|---|---|---|
| 9% standard (€1.80) | €5.61 (28.1%) | Strong |
| 7% Electronics (€1.40) | €6.04 (30.2%) | Strong |
| 4% new seller (€0.80) | €6.69 (33.5%) | Strong |
Open either case in the calculator: 7% Electronics · 4% new seller. The 7% applies only to listed Electronics categories; the 4% is mission-based and lasts up to 60 days, so plan at 9% once it ends.
Same SKU, different creator rates
| Creator % | Net / unit | Net margin | Verdict |
|---|---|---|---|
| 8% | €6.44 | 32.2% | Strong |
| 12% | €5.61 | 28.1% | Strong |
| 15% | €4.98 | 24.9% | OK |
| 20% | €3.95 | 19.7% | OK |
| 25% | €2.91 | 14.5% | Fragile |
A €2.00 ad cost per unit at 12% creator brings net to €3.61 (18.1%, OK).
VAT and creator commission
VAT. The calculator treats your sell price as revenue and does not deduct output VAT. VAT rates differ between Germany, France, Italy, Spain and Ireland (see the European Commission’s VAT rules and rates page), so this page gives no single EU VAT figure. If you are VAT-registered, keep the price as the buyer pays it (the commission is charged on that amount) and enter the VAT you owe per unit under More options > “Smart Promo / other fees”. How VAT applies to the commission itself is shown on the invoices in your Seller Center. This is a planning shortcut, not tax advice.
Creator / affiliate commission. You set it per product. TikTok Shop lets sellers set a rate from 1% to 80% (official: Setting Up Affiliate Collaborations, TikTok Business Help Center; checked 2026-10-27). It is commonly 8–25% in practice (our planning range, not an official figure). On many SKUs this line costs more than the platform commission. How to set it: affiliate commission guide.
Germany, France, Italy, Spain and Ireland
The commission rates above come from the EU5 Commission Rate Policy. We have no separate, sourced rate for any single country, so the calculator uses the same EU5 rates for all five. Postage, return habits, creator rates and VAT still differ by country: enter your own figures.
Germany (DE)
TikTok Shop fees in Germany (“TikTok Shop Kosten”) follow the EU5 rates: 9% standard, 7% listed Electronics. The EU5 Commission Rate Policy is published on the German Seller Academy.
France (FR)
For TikTok Shop fees in France (“frais TikTok Shop”), plan with the EU5 rates and confirm your category rate in your Seller Center.
Italy (IT)
For the TikTok Shop commission in Italy (“commissione TikTok Shop”), plan with the EU5 rates and confirm your category rate in your Seller Center.
Spain (ES)
For the TikTok Shop commission in Spain (“comisión TikTok Shop”), plan with the EU5 rates and confirm your category rate in your Seller Center.
Ireland (IE)
The EU5 category commission page is published on the Irish Seller Academy. Ireland uses the euro, like the other four markets. Selling in pounds instead? Use the TikTok Shop UK fee calculator.
What the calculator assumes for the EU
- Category rate. More options > Category offers “Standard (from Jan 2026)” at 9% and “Electronics (selected)” at 7%. The calculator applies the rate of the category you pick; check your exact rate in Seller Center.
- New-seller rate. The “New seller promo rate” box applies 4% to every category. It is mission-based and lasts up to 60 days, so it is off by default.
- Buyer-paid shipping (More options, default 0) is added to the commission base, as the official policy states. It is not counted as revenue.
- Payment processing is assumed to be included in the commission. This is a calculator assumption (estimate): the official pages we read do not state it.
- FBT: the EU FBT values (for example €3.20 single unit, light band) are planning placeholders (estimate), not an official EU rate card. Paste your fee from Seller Center logistics pricing in “FBT cost / unit”.
- Returns: the expected return cost is a deliberately conservative planning estimate (return rate × part of the commission, creator commission and COGS), not an EU return fee. Formula on Sources & Methodology.
- No US-style refund administration fee for the EU, and euros only: no currency conversion; all math runs in your browser.
Every formula and its official source is listed on Sources & Methodology; line definitions are in seller fees explained.
TikTok Shop EU fees FAQ
What is the TikTok Shop commission in Germany, France, Italy, Spain and Ireland?
The EU5 Commission Rate Policy sets a 9% commission on most categories from 8 January 2026 and 7% on listed Electronics. New sellers can get a reduced 4% commission through a mission for up to 60 days. Official EU Seller Academy pages, checked 2026-10-27.
Is shipping included in the TikTok Shop EU commission?
Yes. Per the EU5 Commission Rate Policy, the commission base includes the shipping fee paid by the customer. Enter buyer-paid shipping under More options: the calculator adds it to the commission base, not to your revenue.
How much do I keep on a €19.99 TikTok Shop EU sale?
On the example inputs (€6.00 COGS, 12% creator commission, €3.80 self-ship, 8% returns, no ads), the calculator shows €5.61 per unit (28.1%, Strong). Change any input above to get your own figure.
Official sources (TikTok Shop EU Seller Academy, checked 2026-10-27): EU5 Commission Rate Policy (page dated 28/01/2026) · Commission Rate by Product Categories (EU5) (16/09/2026). Data: fee facts (JSON). Educational estimates only. Not affiliated with TikTok.